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2019 Education Sessions

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  • Employee Enrichment: how to partner with millennial employees to create an unstoppable and relevant brand

    June 12, 2019, 4:45 PM - 5:30 PM, BCB Main Stage – Brooklyn Expo Center

    Patachou Inc. Founder Martha Hoover discusses the importance of connecting with millennial staffs' values to reduce turnover, enrich the workplace and create br...

    • Language: English

  • The Little Big Things- The Importance of Yeast

    June 12, 2019, 5:15 PM - 6:00 PM, WSET Tasting Room – Greenpoint Terminal Warehouse

    Yeast is probably the most important part of alcohol creation, yet it is often misunderstood and oversimplified.  Join Nick King from WSET and Maggie Campbell o...

    • Language: English

  • Baijiu 101: A Crash-course in Chinese Spirits

    June 12, 2019, 5:15 PM - 6:00 PM, BCB Tasting Room – Greenpoint Terminal Warehouse

    Baijiu is the world’s most popular category of spirits, outselling vodka and whiskey combined. In terms of variety, complexity and production technique, it is a...

    • Language: English

  • Macro-Trend Review: Low-ABV Cocktail Strategies for Bartenders

    June 12, 2019, 5:30 PM - 6:15 PM, Demonstration Stage 2 – Greenpoint Terminal Warehouse

    The Low-ABV and Mocktail movement is sweeping the scene as bargoers opt for a less-is-more approach to imbibing. Once reserved for detoxes and Dry January, “min...

    • Language: English

  • The Rise of Rare California Brandy

    June 12, 2019, 5:30 PM - 6:15 PM, Demonstration Stage 1 – Brooklyn Expo Center

    Learn about California’s signature spirit as Germain-Robin Master Sommelier, Eric Entrikin, walks you through the grape to glass process of California Brandy an...

    • Language: English

  • Building Brands in Non-traditional Settings

    June 12, 2019, 5:30 PM - 6:30 PM, Park Street University - Brooklyn Expo Center

    The beverage alcohol selection has become a way for many venues to set themselves apart from their competitors, and simultaneously expanded the path to success ...

    • Language: English

  • Building and Nurturing Meaningful Relationships Through Social Media

    June 12, 2019, 5:45 PM - 6:30 PM, BCB Main Stage – Brooklyn Expo Center

    Your business is on social media, now what? This seminar provides you with the tools to develop and expand your brand exposure by engaging your target audience ...

    • Language: English

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