What’s New at BCB Brooklyn?
New Offerings for 2026
New Things Are Happening at BCB Brooklyn
Expanded Education & Industry Programming
BCB Brooklyn is expanding its conference program with a new hands-on workshop stage for interactive demonstrations and skill-building experiences.
Expanded Beverage Categories
BCB Brooklyn is expanding beyond spirits to highlight the growing influence of wine, no- and low-alcohol beverages, and emerging drink categories. Discover new products, trends, and producers shaping the evolving bar and beverage landscape.
Interactive Experiences & Activations
BCB Brooklyn is introducing new immersive experiences across the show floor, including interactive activations, and networking moments designed to help attendees discover products, engage with brands, and connect with industry peers.
2026 Exhibitor Map
New for 2026, these 1-hour sessions focus on interactive, hands-on education. This space is designed for immersive product showcases, tactile demos and inventive experiences.
2026 Exhibitor Map
New for 2026, these 1-hour sessions focus on interactive, hands-on education. This space is designed for immersive product showcases, tactile demos and inventive experiences.
Education & Events
The Bartender's Content Kit: Mastering Cocktail Media Content
Bartenders don’t all need high-end equipment or a studio: just a repeatable smartphone workflow that works behind the bar. In this hands on workshop, attendees will build a “Bartender’s Content Kit” using what they already have (menus, bar tools, simple backdrops) plus one affordable light. Learn to shape light for glassware, clean up messy backgrounds, and capture a hero photo and a short vertical video from one setup. Attendees will leave with checklists, lighting recipes and postready assets, plus the skills needed to apply these concepts on their own.
Citrus Social
Wrap up Day 1 of BCB Brooklyn at Citrus Social, an upbeat outdoor gathering inspired by the bright flavors, vibrant energy, and creativity that citrus brings to the bar and beverage industry. Set against the backdrop of Brooklyn’s dynamic culture, this lively event offers the perfect opportunity to unwind, connect with fellow professionals, and celebrate the spirit of the industry. Enjoy citrus-inspired bites and refreshments, music from Brooklyn native djFRiTZo, interactive entertainment, and unexpected activations from across the show floor. From colorful experiences to memorable moments, Citrus Social is designed to bring people together for an evening of great conversation, fresh inspiration, and plenty of fun.
Pride on the Pour
Join us for Pride on the Pour, a celebration of inclusivity, community, and the diverse voices shaping the bar and beverage industry. Presented in partnership with the Stonewall Inn Gives Back Initiative, this welcoming gathering brings attendees together to connect, raise a glass, and honor the impact of LGBTQIA+ professionals and allies. Enjoy specialty cocktails crafted by a Stonewall Inn bartender, featuring brands that champion LGBTQIA+ ownership, advocacy, and representation. Whether you're reconnecting with industry peers or making new connections, Pride on the Pour offers a meaningful opportunity to celebrate, support, and come together in an inclusive and vibrant atmosphere.